Friday, January 22, 2010
Is it Relevant?
Yesterday Etsy Admins decided to do a site wide live experiment of a new search based on relevancy instead of recency. One thing I noted: big name popular sellers had a drastic drop in views and sales, little known small less popular sites, like mine, experienced a rise in views and sales. (I had higher views.) The current recency search strongly favors those with bigger budgets to renew and relist, I am wholeheartedly in favor of a search that rotates sellers so everyone has a chance. The experiment was a failure really because title and material stuffing won the day and hogged the first several pages all day of any search. They need to work on it, but that was understood from the start. I think they are on the right track. Most importantly, misstagging needs to be addressed.